Choose the scope
Select the products, opportunities and success measures to focus on, using the findings from the audit.
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Stage 02 · Validate
Pilot
Put the approach into practice with a focused group of products. The pilot gives us a way to learn from real customer behavior before deciding how to expand across your catalogue.
What this stage involves
Prove the approach on real products.
Build the experience
Prepare the selected product data and assets, then connect the pilot product pages to your existing webshop.
Learn from customers
Review how visitors browse, compare and interact with the pilot pages. Use those signals to evaluate and improve the experience.
A practical outcome
What you take forward
- A working product-page experience for the selected products.
- A review of the customer behavior and results observed during the pilot.
- A recommendation for the next stage based on what we learn.
What happens next
Next: Full Implementation
If the pilot supports moving forward, use its findings to plan the full implementation.